
Ogni 22 marzo si celebra in tutto il mondo il World Water Day, la giornata internazionale per sensibilizzare al consumo dell’acqua.
In questo post abbiamo raccolto alcune campagne significative da AOTV, e approfittiamo per segnalarvi l’hashtag (anzi gli hashtag) da seguire sui Social Network per la giornata di oggi: #WorldWaterDay, #WWDay, #giornatamondialedellacqua, #wateris, #aqua2015, #acqua2015.
Green Belgium / World Water Day: Letter
Without water, knowledge can’t flow.
Advertising Agency: Duval Guillaume, Antwerp, Belgium
Creative Director: Geoffrey Hantson
Art Director: Gilles de Boncourt
Copywriter: Eric Becker
2009
Water. Use it conscientiously. Save it.
March 22, World Water Day.
Advertising Agency: Quê, Rio de Janeiro, Brazil
Art Director: Fernando Freitas
Copywriter: Chiquinho Lucchini
Photographer: Rudy Hühold
2009
Al Ain Zoo: World Water Day
Stop draining the planet. Use water wisely.
On the occasion of World Water Day (22 March), we came up with this idea to tackle the problem right at the source. We created a sticker (shown in the picture) to persuade people not to drain the planet. Whenever someone came to use the tap, he/she was reminded of what might happen if the world’s water resources dried up.
Advertising Agency: Y&R, Abu Dhabi, UAE
Creative Director: Zorzi El Hoyek
Art Director: Anoop Chandran
Copywriter: Adnan Khalid
Photographer : Abdul Nasser
Illustrator: Sunil Das
Additional credits: Rouba El Lababidi, Ali Zayat , Maher Daouk, Pramod K R
2012
World Water Day: Sweat
Advertising Agency: Asha Advertising & Marketing, Oman
Creative Directors: Bala Krishnan
Art Director: Bala Krishnan
Copywriter: Rahul Mathur
If our body is 70% water, the 30% left must be responsability. March 22. World Water Day. The day we remember what we’re made of. To save water is to save the planet, to help ourselves.
Advertising Agency: Tag Comunicação de Tendência, Campinas, Brazil
Creative Director: Guilherme Lopes
Art Director: André Morelli
Copywriter: Demétrius Rocha
Illustrator: Hugo Ceneviva
Photographer: Hugo Ceneviva
2012
OndAzul: It will only get harder
It will only get harder.
Reduce waste. March 22nd. World Water Day.
Advertising Agency: Quê, Argentina
Creative director: Eduardo Almeida
Art director: Marcelo Cunha
Copywriter: Fernando Aguiar
Image bank: Artluz Studio
Art buyer: Álvaro Edir
Account director: Tatiana Soter
Accounts: Tatiana Soter, Danielle Portella, Marina Gouvêa, Pedro Bastos
2012
Estado de Minas Newspaper
We all share the same water. Use it well.
March 22. World Water Day.
Advertising Agency: Filadelfia Comunicação, Brazil
Creative Director: Dan Zecchinelli
Art Director: Márcio Doti
Copywriter: Flávio Chubes
Art Director: Lucas Queiroz
Al Ain Zoo: World Water Day
Think about what you could save when you save water.
On the occasion of World Water Day (22 March), we came up with this starkly visual idea to highlight the problems that will arise for flora, fauna and humankind if we do not use water wisely. The objective was to use these posters and ads sponsored by Al Ain Zoo to catch the attention of people in a highly graphic manner. Do have a look-see.
Advertising Agency: Y&R, Abu Dhabi, UAE
Creative Director: Zorzi El Hoyek
Associate Creative Director: Abdul Nasser
Copywriter: Adnan Khalid
Illustrators: Jeru Ben, Srinivas Sarma
Account executive: Rouba El Lababidi
2012
ASA: World Water Day
Advertising Agency: Aporte Comunicação, Brazil
Creative Director: Lucas Lamenha
Art Director: Felipe Lorega
Copywriter: Lucas Lamenha
Account Director: Ângelo de Mello
Client Team Director: Wagner Mendes
Account manager: Joyce Barros
World Water Day
Bring Water to their lives!
Art Director: Hani Jawhari
Canada
2013
Imperatriz Water: Water glasses
We are all made of water. March 22nd. World Water Day. A homage by Imperatriz Water.
Advertising Agency: Mercado Propaganda, Florianópolis, Brazil
Creative Director: Eric Fonseca
Art Director: Luiz Augusto Soutes
Copywriter: Tiago Dutra
Photography: iStock
2013
Rolling Stone: Yellow submarine
The music would lose without water.
March 22nd, World Water Day.
Art Director: Vinicius Serpa
Copywriter: Raphael Barreiros
Roca: Crime
Every wasted drop is a crime against nature.
Public interest ad released in Oman on the occasion of World Water Day.
Advertising Agency: Havas Worldwide Muscat, Oman
Creative Director: Nitin Kumar
Art Director: Tariq Ansari
Copywriter: Anoop Ravi
Illustrator: Abdulla Sha
Photographer: Said Al-Harthy
2014